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GameFunnels

Private beta for Shopify brands

Turn your discount into a 20-second game.

GameFunnels turns the offer in your email, SMS or Instagram link into a branded little skill game. Shoppers play, unlock the code, and land in your cart. Half your audience gets the plain discount instead, so you find out whether the game really earns more clicks.

  • No app for shoppers to install
  • No shopper emails collected
  • Set up for you in about a day

How it works

Your offer, made playable

  1. 1

    We build your game

    Your logo, colours, product and offer in a polished mini-game. Today that's Fetch: aim, power up, throw, and the puppy catches. We do the setup; it takes about a day.

  2. 2

    Send one link

    Drop it in an email, SMS or Instagram story. It opens in a second, in any phone browser and inside in-app browsers. Twenty seconds of play, then the code and a button into your cart.

  3. 3

    Get an honest answer

    Half your visitors see the plain offer instead, each half with its own code. You get a one-page report on whether the game made more people click through and order.

Measured, not hyped

A report you can actually trust

  • A real comparison. Every visitor is randomly placed in the game group or the plain-offer group, and stays there.
  • Your own numbers. Two equivalent codes, one per group, so your Shopify discount report splits orders with no integration.
  • One final answer. The decision point is fixed before launch, so nobody can cherry-pick a good day.
  • No overclaiming. Small tests say "too small to tell", and the report says plainly what a code can and can't prove.
Example report · cart click rate
Game9.2%
Plain offer6.2%

+3.0 pts more shoppers clicked into the store

95% interval +1.4 to +4.6 pts · 6,000 visitors per group · illustrative figures

Why a game

Discounts are everywhere. Attention isn't.

It gets played

A real little skill game, not a spinning wheel. Players aim, time their throw, and want another go.

It feels like your brand

Painted art, your palette, your product and your words. The reward is in the headline, so nobody wonders what they're playing for.

It respects shoppers

No sign-up wall and no email capture. One pseudonymous cookie keeps the page consistent, and that's it.

Beta waitlist

Be one of the first brands to play

We're onboarding a small group of Shopify brands by hand. Beta brands get their first campaign set up for free.

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